When South Slope approached our team looking for a way to encourage existing customers to upgrade their internet plans, we knew leaning into a loyalty message was the right move. To accompany an appreciation letter with information on the upgrade options, we designed a promotional sticker– perfect for a water bottle or laptop! The timing was more than ideal, considering the mailers were received right around Valentine’s Day.

Overall, South Slope got a 24% response rate. This campaign proves a “great connection” with your loyal customers goes a long way!