A simple strategy to enhance your engagement on Facebook
April 24, 2018 | Inga Rundquist
In addition to creating amazing, kick-arse content that resonates with your audience, one way to encourage engagement is to become very proactive about engaging your community in conversations.
Instagram Stories – what marketers need to know
November 28, 2017 | MindFire Team
The disappearing video and images that were made popular by Snapchat – and are now exploding on Instagram Stories – may disappear from your feed in 24 hours, but it looks like the medium warrants a more permanent spot in brands’ marketing mix.
Combine PR with social media for powerful results
June 15, 2017 | Inga Rundquist
In today’s digital and online world, a significant component of marketing is social media. By combining traditional PR tactics with strategic social media efforts, you can ignite awareness and begin to convert prospects. We show you how with this example....
How to use Facebook to make your events a success
May 1, 2017 | Inga Rundquist
While the traditional methods of promoting events are still valid, social media has proven to be an incredibly powerful tool to fire up event attendance. The results are impressive considering the cost of advertising on social media, especially when compared to more traditional methods of advertising.
Is it time to get snappin’? How to figure out if your brand should be on Snapchat
May 9, 2016 | MindFire Team
Snapchat is different from other social media platforms because the app most accurately allows users to share real life experiences.
What do Facebook “reactions” mean for marketers?
February 24, 2016 | Inga Rundquist
This feature also unlocks a big opportunity to not only understand what consumers are feeling, but why they are feeling it.