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7 hot Twitter tips you can implement today
The idea of Twitter probably sounded far-fetched and a little insane when its founders pitched the website, but as of 2014 there are 271 million monthly active users. So, how can your business create a Twitter presence that is responsive, engaging and brand worthy? We‘ve got 7 tips for you.
The benefits of a brand style guide
Maintaining brand consistency is not easy. It doesn’t matter whether your company is a startup with just one employee or a corporate giant; you need a set of branding guidelines and rules to maintain a consistent identity.
Mobile email marketing: flirting with the tipping point
The Radicati Group reports approximately 182.9 billion emails were sent worldwide each day in 2013. Yep, that’s billion with a “b.”
What’s your one thing?
Your share of brand space in the customer’s mind gets boiled down to one thing. Seriously – just one.
Are you ready for the Internet of Things?
Pew respondents painted a pretty interesting picture of how the Internet of Things will evolve in the next 11 years ...
CBJ to MindFire: you’re growing – fast!
MindFire Communications named to CBJ list for third time in 4 years.
Boost your bottom line with customer insight
Understanding customers isn’t just about improving the effectiveness of marketing activities. It should be about gathering the market intelligence needed to improve business activities across the board.
Are you putting yourself in your customer’s shoes?
We've got some questions for you...
Are you following these content marketing best practices?
As the importance of content marketing continues to grow in 2014, marketers need to be smarter and more strategic about execution.
Relevance is defined by the consumer
Effective content marketing drives consumer behavior by creating and distributing relevant, valuable content to attract and engage.
Are Super Bowl ads worth it?
What do you think? Is the mere talk value surrounding the Super Bowl ads justification enough for the hair-raising media buy?
Who do you love?
According to recent research, you probably love The Walt Disney Company, Yahoo!, Google and Sony.