Big
Thinking

Education + Marketing = Engagement
July 24, 2013 | MindFire Team
Thanks to content marketing, we have the opportunity to light fires of brand loyalty with targeted educational information.
Sick of hyper-connected world? Your customer may be too!
July 17, 2013 | Inga Rundquist
As we spend more and more time staring at a small, lit-up screen, our desire for offline experiences is growing.
Successful marketing starts with the customer
May 30, 2013 | Inga Rundquist
Too often marketers fall into the trap of simply doing the same thing they’ve always done.
Content marketing is the Great Equalizer
May 15, 2013 | MindFire Team
Your marketing and branding goals are big but your budget isn’t. It’s a challenge many marketers face. And that’s why so many small businesses are enthusiastically embracing the benefits of content marketing.
The 4-1-1 on Facebook metrics
May 3, 2013 | Inga Rundquist
With numbers continuing to grow, it’s becoming increasingly important for marketers to pay attention to how their Facebook pages are performing.
MindFire awarded 13 DAM awards, including Best of Show for second year in a row
April 12, 2013 | Inga Rundquist
The smokin’ gang of Arsonists took home a total of 13 DAM Awards.
You are invited to the content marketing party
April 10, 2013 | MindFire Team
You’ve probably heard content marketing is kind of a big deal. Everybody’s doing it. So, what exactly is it again?
Are you connecting your online and offline marketing?
March 20, 2013 | Inga Rundquist
All too often marketers get stuck creating distinct campaigns and content for print and digital without leveraging the power of both.
MindFire takes Best of Show at Cedar Rapids-Iowa City ADDY Awards 2 years in a row
March 5, 2013 | Inga Rundquist
MindFire was awarded with the coveted Best of Show award at the annual American Advertising Federation: Cedar Rapids-Iowa City ADDY Awards Gala last month.
Digital Brochures, eBrochures, Interactive Brochures – however you describe – is it a marketing technique that should be on your radar?
February 8, 2013 | Inga Rundquist
As we all know, people live the online life these days. They prefer to read news, shop and socialize online. So at MindFire, we’re always looking for ways to spark a connection with peoples’ lifestyles.
Now is the time to focus on your brand
January 16, 2013 | MindFire Team
Is this the year you really get serious about building your brand?
The value of simplicity
December 10, 2012 | MindFire Team
Consumers want simpler brand experiences now more than ever before.