Big
Thinking

Are you putting yourself in your customer’s shoes?
April 25, 2014 | Inga Rundquist
We've got some questions for you...
Are you following these content marketing best practices?
February 26, 2014 | Kristin Stires
As the importance of content marketing continues to grow in 2014, marketers need to be smarter and more strategic about execution.
Relevance is defined by the consumer
February 21, 2014 | MindFire Team
Effective content marketing drives consumer behavior by creating and distributing relevant, valuable content to attract and engage.
Are Super Bowl ads worth it?
January 27, 2014 | Inga Rundquist
What do you think? Is the mere talk value surrounding the Super Bowl ads justification enough for the hair-raising media buy?
Who do you love?
January 20, 2014 | MindFire Team
According to recent research, you probably love The Walt Disney Company, Yahoo!, Google and Sony.
The art of real-time marketing
November 25, 2013 | Inga Rundquist
Real-time marketing, powered by social media and technology, has the potential to take messaging to a whole new level.
Hello Hummingbird, goodbye Google keyword data
November 1, 2013 | Inga Rundquist
Google has made some major changes in the past months and it’s important we pay attention
7 attributes of a hot brand
October 8, 2013 | Inga Rundquist
Building a hot brand is hard work. As you work on fueling the right brand experience, firing up employee engagement and sparking consumer loyalty, it’s possible to lose your way in the smoke cloud.
Get emotional. It’s the logical thing to do.
September 30, 2013 | Inga Rundquist
It’s time to get emotional when it comes to building your brand.
Consumer trust in online advertising is growing
September 26, 2013 | Inga Rundquist
Here’s something that should add a little spring to your step: trust in online advertising is increasing.
What is responsive website design?
August 27, 2013 | Inga Rundquist
There’s a new buzzword in town, and it’s high time we discuss it: responsive web design. What is it and do you need to be worried about it?
MindFire Communications named to Inc. Magazine’s 500|5000 Fastest Growing Companies list
August 20, 2013 | Inga Rundquist
The annual listing placed MindFire in the 3,106th spot in the country, and 11th spot in the state of Iowa.