
Big
Thinking

5 tips for sizzlin’ online videos
From empowering messaging for girls to a giant spider dog … if it seems like online videos are everywhere these days, it’s because they are. Audiences are shifting to prefer video over other content, and according to this MarketingProfs article, 2015 will be the year of video marketing! So let’s talk about the power of online video marketing. But first, […]
MindFire named to Inc. magazine’s 500|5000 Fastest Growing Companies for second time
For the second time in two years, Inc.magazine has named MindFire Communications one of the fastest-growing privately-held companies in America.

Are Super Bowl ads worth it?
What do you think? Is the mere talk value surrounding the Super Bowl ads justification enough for the hair-raising media buy?

7 attributes of a hot brand
Building a hot brand is hard work. As you work on fueling the right brand experience, firing up employee engagement and sparking consumer loyalty, it’s possible to lose your way in the smoke cloud.

Get emotional. It’s the logical thing to do.
It’s time to get emotional when it comes to building your brand.

MindFire awarded 13 DAM awards, including Best of Show for second year in a row
The smokin’ gang of Arsonists took home a total of 13 DAM Awards.

MindFire takes Best of Show at Cedar Rapids-Iowa City ADDY Awards 2 years in a row
MindFire was awarded with the coveted Best of Show award at the annual American Advertising Federation: Cedar Rapids-Iowa City ADDY Awards Gala last month.

MindFire wins 13 awards at 2012 Dammies, including Best of Show
MindFire Communications had a top notch showing at the Design, Advertising, Marketing (DAM) Creative Club Awards last week.

Keeping it simple
People see their lives as increasingly complicated. Brands that can position themselves as the simple alternative will have an edge on many levels.

MindFire receives “Best Place to Work” recognition from local young professionals group
The Network: Young Professionals of the Quad Cities recently awarded MindFire with their annual Best Place to Work award.

MindFire named to CBJ’s Fastest Growing Companies list 2nd year in a row
The paper's annual award recognizes the region's fastest growing companies.

Are you ready for SoLoMo?
SoLoMo is the new retail frontier, requiring customer service in new channels. Instead of the actual physical location, retailers must now start paying a lot more attention to their digital footprint, too.