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Big
Thinking
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Now is the time to focus on your brand
Is this the year you really get serious about building your brand?
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Are you looking at your brand through your customer’s eyes?
Whether or not you get a chance at the new customer's business is determined by the strength of your brand and how it compares to the brand of others that are in consideration.
What’s your story?
Your brand's story has the potential to be much more than just filler for your website's "About Us" page. It could be your most powerful marketing tool.
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How human is your brand?
One of the new mantras in marketing is "humanize the brand."
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Word of mouth marketing has a whole new taste
People trust - and often base their buying decisions - on the product/service reviews they read online.
When it comes to service, perception is reality
Providing great customer service is all about expectations - yours and theirs.
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MindFire wins 13 awards at 2012 Dammies, including Best of Show
MindFire Communications had a top notch showing at the Design, Advertising, Marketing (DAM) Creative Club Awards last week.
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Keeping it simple
People see their lives as increasingly complicated. Brands that can position themselves as the simple alternative will have an edge on many levels.
Managing internal communications during rapid growth
Internal communications can be a challenge for growing companies. When businesses reach a certain size, it's not uncommon to run into communication roadblocks.
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MindFire receives “Best Place to Work” recognition from local young professionals group
The Network: Young Professionals of the Quad Cities recently awarded MindFire with their annual Best Place to Work award.
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MindFire named to CBJ’s Fastest Growing Companies list 2nd year in a row
The paper's annual award recognizes the region's fastest growing companies.
MindFire named finalist in The Network’s 2012 Best Place to Work award
The Network: Young Professionals of the Quad-Cities will announce winner of the award at May 3rd event.