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SoLoMo is the new retail frontier, requiring customer service in new channels. Instead of the actual physical location, retailers must now start paying a lot more attention to their digital footprint, too.

Have you heard of Hyundai's New Thinkers Index?

The big day is nearly here! After much anticipation, Facebook Timeline will automatically go live for all brand pages on March 30th ... gee, that's Friday!

If you're executing tactics and strategies willy-nilly and without setting clear goals, then you're doomed to fail. Here's why:

Brands that show some personality and attitude - empathy, humor, generosity, humanity - are being embraced by consumers. Is your brand positioned to take advantage of this new trend?

Graphic design terminology can sometimes sound like it is a whole different language. To help you navigate this crazy talk, we've assembled a handy-dandy list of the 12 most commonly-used graphic design terms and their definitions in laymen's terms.

In marketing, defining success is a critical component to any campaign. And while it's easy to ask the question, coming up with an answer can often feel like convincing a posse of teenagers to give up their cell phones for a day.

Pinterest was the 60th most-visited website in the US last month, with total visits growing from 10 million to 17 million since the start of the year.

Social media is not a fad. It's a significant shift in how consumers want to interact with companies and brands. A company's participation in social media - or lack of participation - sends a clear message to consumers about their willingness to connect.

There are countless tools and websites out there that can make it much easier to pull together content in creative ways. We’ve pulled together some that we find particularly useful:

Your employees are your primary brand communicators. Do you know what they are communicating?

Content marketing is the art of communicating with your target audiences without selling. Yup, WITHOUT selling.