Mike Smith

Creative Arsonist and Co-Owner

Between years of fighting the good fight for advertising behemoths across the country – including the world's largest agency in Tokyo, Japan – Mike developed an innate sense to cut through the unimportant details and discover the "big message.” And that’s what makes him such a great creative director.

He has won boxcars full of awards and has spearheaded the creation of countless campaigns, including helping create the Wal-Mart "Made in America" campaign and leading the creative team that introduced Ericsson Mobile Phones to the U.S. market. He has worked with many different clients, including Sony, Nikon, Toyota, Ericsson, Wal-Mart, Blue Cross/Blue Shield, Alliant Energy, Mercy MedicalCenter and John Deere.